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LEFA TRADING NZ
Premium New Zealand Products for Growing Markets
Connecting Kiwi Quality with Asia-Pacific & Middle East Consumers
Since 2015
OUR MISSION
To be the trusted bridge bringing New Zealand's world-class food, dairy, and consumer products to discerning consumers across emerging markets, starting with Vietnam and expanding throughout ASEAN and the Middle East.
WHY US ?
10 Years Proven Track Record in Asia Export
Deep Understanding of NZ Quality and Asian Market Needs
Established Distribution Partnerships Across Target Markets
End-To-End Supply Chain & Compliance Management
OEM/ODM development Capability
Why New Zealand Products Win in Our Markets ?
🌍 World-Leading Food Safety
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#1 globally for food safety standards
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Rigorous farm-to-export traceability
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Pasture-based, natural farming = healthier products
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Free from intensive farming practices
🏆 Premium Brand Equity
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"Clean & Green" reputation highly valued in Asia & Middle East
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Country-of-origin premium pricing power
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Growing consumer awareness of NZ quality
🤝 Trade Advantages
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ASEAN-Australia-NZ FTA (AANZFTA) = reduced tariffs
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CPTPP membership benefits
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Strong GCC trade relationships
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Favorable regulatory environment
♻️ Sustainability Leadership
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Carbon-neutral farming commitment
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Regenerative agriculture practices
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Appeals to environmentally conscious consumers
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Meets international ESG standards
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